Moreover, the set of design rules also allows for creative flexibility. Breaking these rules strategically can be used to draw attention to specific areas or products, creating focal points that stand out within the cohesive design. This intentional departure from the established guidelines adds dynamism to the overall visual experience and ensures that certain aspects receive the emphasis they deserve.
In summary, the approach involves striking a balance between consistency and flexibility in design. The repeating elements provide a thread of continuity, while the deliberate deviations from these rules add an element of intrigue and emphasis, making the trade show exhibit visually engaging and effective for showcasing diverse brands and products.
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